Breezy in Paris
INIZI Fine Silver Leaves Necklace with Tanzanite
INIZI Sterling Silver Spinner Ring
“Breezy Collection represents an attitude that says ‘I am not bound by trends. I am free to follow my own sensibilities. I know who I am and this is me.’ It is about nonchalance in a good way; and elegance too.” ~ Christina Lim
Nonchalant elegance that is effortless, individualistic, lively and absolutely stylish. This sums up the new Breezy Collection by INIZI, a jewellery brand from Singapore.
“Breezy Collection represents an attitude that says ‘I am not bound by trends. I am free to follow my own sensibilities. I know who I am and this is me.’ It is about nonchalance in a good way; and elegance too,” said Christina Lim, Designer-CEO of Blackfrangipani Pte Ltd, the company behind the INIZI brand.
Christina has brought the new collection to major international jewellery trade show, Bijorhca Paris, for its launch.
“Among several reasons, we have returned to Bijorhca Paris because both the French capital and the show represent for us the essence of style and sensibilities that INIZI stands for,” said Christina.
“There’s a certain something, a je n’ais c’est quoi, if you will. And this unexplainable but very real and positive reaction is what I try to elicit from people through my designs,” she added.
The Breezy Collection features fine silver and sterling silver earrings, necklaces and rings with precious and semi-precious gemstones. All INIZI pieces are designed and handmade by Christina.
France and other countries in Europe are target markets for INIZI jewellery. The brand made its debut in the European market when it exhibited at Bijorhca Paris in September 2015.
INIZI is at Booth B64 at Bijorhca Paris which runs from 2 — 5 September 2016 at Parc des Expositions Paris, Porte de Versailles.
